An exploratory study on the perception of the over-the-top (OTT) industry among film and media production major university students: Utilizing the Q methodology.
Lee Kang Suk, Lee Song Yi·PloS one
This study investigates the perceptions of university students majoring in film and media production (FMP) regarding the over-the-top (OTT) industry. We used the Q methodology to achieve this study's purpose, with 33 Q sets and 22 university students majoring in FMP. The study revealed three perception structures of FM…